ALL ABOUT ME

ALL ABOUT ME

Hi, I’m Bethany!

I am a versatile graphic designer specializing in logo and branding design, with a passion for creating standout visuals. My journey in design began as the “art kid” growing up, and I later earned my degree from East Carolina University’s School of Art and Design with a concentration in Graphic Design.

With over 5 years of experience spanning both print and digital media, I pride myself on being adaptable to each project’s unique needs. I don’t confine myself to a single style-every project demands its own approach, and I thrive on creating bold, vibrant designs that leave a lasting impact. Whether it’s a logo that captures a brand’s essence or a poster that turns heads, I aim for designs that communicate effectively and make a statement. While I love all kinds of projects, logo & branding hold a special place in my heart because it allows me to guide a project from concept to completion, ensuring that every detail aligns with the brand’s vision.

At the core of my work is a commitment to accessible design-ensuring that what I create is inclusive and user-friendly. I enjoy partnering with clients and businesses who understand and appreciate the value of thoughtful, strategic design.

Outside of work, you’ll often find me at concerts, watching sports, or cheering on the Carolina Hurricanes at hockey games.

Let’s create something amazing together!

Word on the Street

  • "So thankful to someone that was able to redesign my website for me. I needed links added, and drop down menus as well as scrolling pictures all within a new design. Bethany was very thorough in making sure the final website looked like I wanted, and I have gone back to her for several updates. Very happy with her creativity, her professionalism and commitment. Couldn't have had a website without her!"

    Margot Bennett, Tails of Dogs Who Help

  • "I cannot recommend Bethany more. She brought the vision for my small company logo design/branding to life. Not only did she create what I had in my head, but she exceeded my expectations. She was timely and so easy to work with. I was pretty picky with what I was looking for, and she was so patient working with me. Bethany created a beautiful product and a smooth process."

    Stephanie Smith, Everbloom Pelvic Health

Experience

Graphic Designer - The Hunt Institute | Cary, NC (September 2024 – Present)

- Design print and digital collateral, ensuring brand consistency across all materials.

- Create strategic and engaging designs for issue briefs, program books, newsletters, event materials, and infographics.

- Update and maintain the Institute’s website to enhance user experience and accessibility.

- Oversee and create social media graphics to maintain a cohesive brand presence across digital platforms.

- Ensure all visual content aligns with the Institute’s brand identity across internal and external communications.

- Develop and refine branded presentation materials and style guides.

- Work with print vendors to ensure timely, high-quality, and cost-effective production.

- Translate complex information into visually compelling and easy-to-understand designs.

Graphic Designer - Plan A Advertising | Wilmington, NC (February 2023 - September 2024)

- Spearheaded the creation of visually appealing marketing materials, including print and digital assets, aligning with clients’ unique value propositions.

- Collaborated seamlessly with cross-functional teams, ensuring integration of design into comprehensive marketing campaigns.

- Maintained an organized portfolio showcasing diverse design work tailored to various industries and client needs.

Graphic Designer - Benton Card Company | Benson, NC (Sept. 2020 - June 2023)

- Designed and executed print materials, including brochures, flyers, posters, etc. meeting client specifications and maintaining high-quality design standards.

- Collaborated with clients to understand design requirements, provided creative input, and ensured client satisfaction throughout the design process.

- Developed branding and merchandise lines for GRNDHAUS Apparel Supply.

- Worked closely with the production team to oversee the printing process, ensuring that the final product matched the approved design.

Freelance Graphic Designer - Revival Recordings | Wake Forest, NC (Dec. 2018 - Sept. 2020)

- Collaborated with recording artists to conceptualize and design merchandise, enhancing online presence and driving fan engagement.

- Created eye-catching social media graphics to promote artists signed with Revival Recordings.

Graphic Design Intern - Clean Inc. | Raleigh, NC (Sept. 2019 - Dec. 2019)

- Collaborated closely with Creative Directors and design teams to assist in the creation of visual assets.

- Supported the development of branding materials, including logos, style guides, and marketing collateral, ensuring consistency and adherence to brand guidelines.

- Contributed to brainstorming sessions and design meetings, providing creative input and helping generate innovative ideas for client projects.